Sunday, June 13, 2004

Exchange legal themed links

If you have a legal related website, you can now have 14 quality, high traffic,legal themed links pointing back to your site!
Check this out at:
http://sandiegolawyerforyou.com/partner-signup.htm


In-bound links from other web sites to yours can provide two separate avenues to success for your site: First, the number of high-quality in-bound links pointing to your web site is an important factor used by the search engines (including Google) to rank the web pages in their indexes. Attaining lots of in-bound links can help boost a page into the top 10 of a search engine's search results page (SERP) for a given keyword or key phrase.
What is Link Popularity?
Link popularity is the number of links that point to a webpage. Link Popularity is a crucial factor, used by almost all of the search engines to rank websites. Link popularity can be increased by link exchange!

Search engines don't just look at the content of a webpage to determine if it is a good match for a search. Thousands and thousands of webpages contain the same keywords (in different combinations) so matching a search term with a page's content is not enough to build an ordered list of results to a search query.

Search engines also count the number of other webpages that "validate", by linking, that a particular webpage is a good match for a search on certain keywords (link popularity). The text contained in the link that point to a webpage is considered as well. If the text in the link that points to a webpage contains the queried keywords, the search engine considers that webpage a better match to the search query on those keywords.

It is not only the number of the links (link popularity) that counts, but also the "quality" of the links. A link from a good-quality webpage (ranked high by the search engines) matters more than many links from low-ranked webpages.

One of the first search engines that used link popularity as a key factor in ranking websites was Google. One can check the number of links pointing to a website (link popularity) by querying Google with the search keywords "link:http://whateversite.com" (without the red quotes). Most search engines have similar functions for link popularity check.


Second, in addition to the obvious search engine ranking
benefits provided by in-bound links, they also supply a
steady stream of referral traffic to your site! If you are
able to attain a large number of links from high-quality
sites, you'll receive about as much traffic from referrals
as you get from the search engines.

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